The Herd: Creating a Sisterhood of Support for Postpartum Mothers

“In the wild, female elephants are known as fierce protectors. And when one of their sisters is suffering, they circle up around her. They close in tight, watch guard and even kick dust around her to mask her vulnerable scent from predators. And yet, we are the same. This is who we are, and who we are meant to be for each other. Sometimes we are the ones in the middle. Sometimes we’re the ones kicking up dust with fierce, fierce love. But the circle remains.”

Female elephants in their herd stand together to protect and support one another, especially during vulnerable times such as the birth of a new calf. They form a circle around the mother and her newborn, shielding them from danger and providing a strong, united front. This powerful image of female solidarity and protection is our inspiration.

At The Herd, we are building a community—a sisterhood—where mothers can find the support, resources, and connection they need during the postpartum period. Just as elephants gather to protect and nurture each other, our goal is to create a safe space for mothers to share their experiences, access professional services, and lean on one another through the challenges of early motherhood.

The idea of “The Herd” is more than just a metaphor; it’s a reflection of the reality that motherhood should never be a solitary journey. The postpartum period is a time of immense change and adjustment, and having a strong support system can make all the difference. Whether you’re navigating breastfeeding challenges, dealing with postpartum anxiety or depression, or simply need someone to talk to, we are here to surround you with the care and support you deserve.

We offer a range of resources tailored to the needs of postpartum mothers. From lactation support, mental health services, fitness and pelvic floor therapy to community events and peer support groups, our mission is to ensure that no mother feels isolated or overwhelmed during this crucial time. We believe in the power of community and the strength that comes from standing together.

Join us at The Herd and become part of a community where mothers support mothers, and together, we create a village of strength, love, and resilience. Because when we stand together, we are unstoppable.

*We’d love to connect with you and support your motherhood journey. Follow us on Instagram @theherd_ma or reach out via email at connect@theherdma.com to discover how we can be a part of your story. Let’s navigate this journey together!